Skip to main content

Steps To Increase Your App Users’ Happiness


We app makers want our apps to ace all metrics. We want the numbers to climb, be it in the name of engagement, retention, conversion, stickiness, or any other fascinating new metric out there. But the most important metric that essentially decides all these other metrics is the one and only – user happiness.
If your users are happy with your app, they will engage more, convert more and spend more. They will promote your app via word of mouth, which still reigns as the one thing consumers trust most. Not only that, happy users are more likely to forgive any occasional issues that arise in the app, and are more patient with you in general. They are the ones who become loyal customers and brand advocates. Happy users make you happier by validating all your hard work and make your late nights and million lines of code entirely worth the effort.

How to Increase User Happiness

So now that you’ve measured the happiness level of your users, you want to increase their happiness. Here are a few basic principles to follow, if you wish to make and keep your users happy:

Get Their Work Done

First things first – users downloaded your app for a reason. Help them address that reason as quickly as you can. Get them onboarded quickly and accomplish what they came for. They came for music? Skip the e-paperwork and get the music started right away. They came to order food? Oh boy, they are hungry, and will shoot you down if the app wastes their time. In short, get to the point quickly, and first finish the primary task they downloaded your app for. All the other chores like logging in, creating account and learning the new features can be done later.

 Always Be Around To Listen

Make yourself easily accessible to the users at all times. Live chat, phone support, social media, whatever it takes, be there when the users need you. If they are having trouble finding what you need and you aren’t available to assist, you are giving them a bad experience they may not forgive.
Always respond to user queries. In places like social media, public forums and app store reviews, how well you interact with one user will establish your image with every other user who sees it. Answer questions, resolve problems and offer solutions promptly to really make users happy.

Keep the App in Top Condition

This one easily goes without saying – keep your app working flawlessly. Make sure it is up to speed, loads up quick, no bugs and crashes and definitely no data leaks. If you secure all ends and get the work done, your users will stay happy, simple.

Wrapping Up

Happy users make happy businesses. So make sure that above all the dozens of KPIs you manage, user happiness remains your core priority, because in the end, that is what brings in the money and the accolades.


Comments

Popular posts from this blog

Aasaan - Easiest Online Permission System for Durga Puja

Aasaan- The Online Single Window Application and Permission Approval System for the Biggest Festival Durga Puja. Like in 2016 and 2017 Supertron Infotech Pvt Ltd has been taking initiative to make “Aasaan” Application for Kolkata, Asansole, Diamond Harbour & Chandannagar (New in 2018) to solve the problem of Kolkata Police and other Government agencies in providing permission certificate for Puja Committees. Durga Puja is the most popular festival celebrated majorly in West Bengal and other states in Eastern India. In the past 15 years the scale as well as number of Pandals has grown by leap and bounds. In Kolkata Police jurisdiction alone, 4500+ pandals are set up. Community Pujas are organised in public places. Pandals of various sizes are constructed across the city where Durga Puja rituals as well as festivities happen during the four days of the festival. Idea of Aasaan: In sync with IT initiatives taken by Govt of West Bengal under the vision and leadership of Ho...

Diwali Celebration at Supertron Infotech Pvt Ltd

Diwali as we know is the most awaited festival for Indians all across the world every year.  It is celebrated with lighting diyas, firing crackers, distributing sweets and wishing good health and prosperity   to near and dear one’s. It’s a triumph good over evil. The festival brings great enthusiasm and energy throughout the country. Diwali is regarded as the blockbuster festival that is celebrated nationally with great vigour and enthusiasm. It is an occasion that displays true meaning and importance of lights. It calls for family gatherings, exchange of gifts that fill the air with positivity and prepares everyone to welcome the next year with optimism. Even at workplaces, Diwali calls for that extra edge of celebration and festivity. At Supertron, the spirit of Diwali celebration turned out to be enlightening and everyone enjoyed each moment of the celebration.  Like every year the employees at  Supertron Infotech Pvt. Ltd continued the tradition of ...

Work From Home - Challenges faced by team leaders and Managers

Supertron Infotech Virtual team meeting and work is now the trend happening across the world as the practice of lockdown and social distancing are being implemented due to the directions from the Government Authorities. As work from home are being practiced by company employees, managers and directors of the organisation, studies have demonstrated that remote working are more productive, healthier and attain positive work – life balance.  However not all things that are positive brings glooms and blossom in a situation. As there are certain disadvantages of work from home that pose a challenge for the team leader and manager.  1.       Managing Projects – One of the biggest challenges that are posed this lockdown season is how to manage projects. Whether it is group work or work that is to be completed by team member solely, the work of the team leader is to make sure that the deadlines are met to make the company goals achieved. As commu...