Benefits of having a Responsive Website

 21st Century is The Digital Age. Not so long ago we use to get most of our news, information and even shopping cues from television, newspapers or other print media. Before that, the Internet was supposed to be for the elites, but the table has changed now. Everything is migrating to the Internet, be it information or businesses, and Internet belong to all with millions of new users joining the already vast network every year, some claim that we have reached the saturation point but in reality we are not even close, in India alone 40% of the population have access to Internet which leave rest of 60%, that is around 600 million people still to be connected. Marketing plays a huge role in the growth of a business and due to internet's vast expanse lot of Internet base businesses have sprung up and in most of the cases they are doing far more business than the conventional one, Internet gives unprecedented access to huge number of customers around the world. Digital Marketing pla...

Are you thinking of making a Mobile App for your business? Now is the high time to do so. As Smartphone and tablet adoption reaches near ubiquity, businesses are in a rush to have a mobile presence. Based on a research, approx 70% of total traffic is coming from mobile and the trend is still increasing. So, aside from popular demand, why create an app? Based on that same research, here are top 3 reasons for having a mobile app. Increase sales: Fifty- five percent of survey respondents said their app was made with a goal to increase sales. Apps give users more convenient way to browse and shop anywhere while on the go. Companies can push notifications for new deals and products. Improve the customer experience: An app gives you an opportunity to be connected with your customers 24x7 offering easily accessible information right at their finger tips. Here we need to understand that Mobile-friendly website and Mobile App are two different tools. Mobile website mainly serves random user...